Services

UGC content creation and styling, built around your brief

Two connected tracks — content for brands that need authentic, high-performing UGC, and styling for people and shoots that need a sharper eye. Based in Delhi NCR, available for travel across India for the right project.

Track 01

UGC Content Creation for Brands

Custom quote — download the rate card

Native-feeling, scroll-stopping content built specifically to perform as paid social creative — not just pretty photos. Briefed against your funnel, hooks and offer.

Instagram deliverables

  • Instagram Non-Collab Reel
  • Instagram Collab Reel
  • Instagram Story Set (max 3 frames)
  • Static Feed Post
  • Carousel Post (up to 5 frames)
  • Store Visit Reel (professional camera shoot extra)

UGC raw content (for your own ad accounts)

  • 1 Raw UGC Video (up to 60s, hook variations included)
  • UGC Bundle Package (4 videos)

Usage & ad rights

  • 1, 3, 6 and 12 month ad rights terms available
  • Monthly whitelisting available

Turnaround

Standard turnaround is 5–7 business days from product/brief receipt to final delivery, depending on scope and number of deliverables. Rush turnaround available on request.

Category exclusivity available at a premium surcharge. Includes one round of minor revisions. A 50% advance is required to secure the shoot date. Full pricing — including bundle offers — is in the downloadable Rate Card & Media Kit.

Brief a UGC project

Track 02

Styling Services

Custom quote per session

Styling for real wardrobes, real shoots and real campaigns — grounded in what actually works for the person or the product, not just what's on trend.

Personal styling

  • Wardrobe edit & capsule building
  • Personal shopping (in-store or virtual)
  • Occasion styling — festive, wedding-guest, work, travel

Editorial & brand/shoot styling

  • Editorial & lookbook styling
  • Campaign & product styling for brand shoots
  • On-set styling support (fittings, steaming, continuity)

[PLACEHOLDER: publish real styling package pricing and session lengths here once finalized — not yet covered by the current rate card.]

Book a styling session

Process

How we work together

Discover & brief

A short call or form brief to understand your brand, product or styling goal, budget and timeline.

Concept & quote

You get a clear proposal — deliverables, timeline, usage rights (for brands) or session scope (for styling), and pricing.

Create or style

Shoot days, fittings or content creation happen on schedule, with check-ins so there are no surprises at delivery.

Deliver & wrap up

Final files delivered in the agreed formats, with a quick performance/feedback check-in after launch.

See past work Start a project

FAQ

Common questions

What is UGC content, and how is it different from an ad shoot?

UGC (user-generated content) is native-feeling, phone-shot-style video and photo content — unboxings, demos, testimonials — made to run as paid social ads or organic posts. Unlike a traditional studio ad shoot, it's built to look authentic and unpolished on purpose, which is why it often performs better as scroll-stopping paid creative.

Does Jelina Derapi work with brands outside Delhi NCR?

Yes. She's based in Gurgaon, Delhi NCR, and works with brands and clients across Delhi NCR and pan-India, with travel available for the right project.

What usage rights are included with UGC content?

Usage rights are licensed separately from content creation, with 1, 3, 6 and 12 month ad-rights terms available, plus monthly whitelisting for running content through the brand's own ad accounts. Category exclusivity is available at a premium. Full terms and pricing are in the downloadable Rate Card & Media Kit.

How long does it take to receive UGC content after booking?

Standard turnaround is 5–7 business days from product or brief receipt to final delivery, depending on scope and number of deliverables. Rush turnaround is available on request.

Does she offer personal styling as well as brand content creation?

Yes. Alongside UGC content creation for brands, she offers personal styling (wardrobe edits, personal shopping, occasion styling) and editorial or brand/shoot styling across Delhi NCR.

How do I book Jelina Derapi for a brand collaboration or styling session?

Start with a short call or brief through the Contact page or WhatsApp — she'll follow up with a proposal covering deliverables, timeline and pricing before any shoot or session is scheduled.